Jon McBride brings experience, vision and humor to the challenge of crafting compelling means to advocate sustainable technologies and positive, inspiring, radically hopeful visions of the future. Jon has been a trusted voice to business owners and creative professionals for more than 15 years, including more than four years actively working with EarthTones. He brings a broad understanding of technology and a strong commitment to ethical business practices. Combined with a patient and enthusiastic approach to sharing knowledge, this makes him an indispensable resource for forward thinking organizations seeking to expand their reach and effectiveness communicating on the web. Through his company, North Rim Consulting, he works with small businesses and nonprofits providing competitive research, content development and media creation, email marketing, SEO, PPC advertising and web analytics.